Blogging discipline

Now that I've said I'm committed to blogging for the greater good, more than just the personal satisfaction, I'm going to have to keep it up.

Flurry of topics to consider - more business advice from Uncle Ralph, comments on the Virginia Tech massacre, business issues discussed at lunch, or the best seller I finally bought "Good to Great" by Jim Collins?

Let's settle on the latter - best business books that must be read if you're serious about being a better manager or running a more successful business.

On my list:

1. Built to Last, also by Jim Collins
2. In Search of Excellence by Tom Peters and Tom Waterman(?) the original business best seller that is claimed to have started an industry.
3. Ben Franklin's 12 Rules of Management by Blaine McCormick and the Autobiography of Ben Franklin by Ben himself (obviously).
4. Swim with the Sharks Without Being Eaten Alive by Harvey Mackay
5. The Bootstrapper's Bible by Seth Godin
6. The 7 Habits of Highly Effective People by Stephen Covey
7. First, Break All the Rules by Marcus Buckingham & Curt Coffman

And on your recommended reading list?